Sure, we could whip up a snappy bio about Brian’s experience professional negotiator, entrepreneur, business owner, and Fortune 500 executive. While we’re at it, we could go on for an afternoon about his 20 years in marketing and advertising, developing brilliant consumer-engagement strategies for the likes of Google, Amazon, Samsung, Microsoft, and Sony. But knowing Brian, he’d rather we not. Instead, he’d likely ask us to focus on something else — namely, other people.
Brian Buck
CEO Scotwork North America
Negotiation Consultant
It’s Brian’s investment in the power of people, in building winning teams, that’s driven his success at turnarounds, not to mention performance and productivity improvements. His greatest enjoyment is helping people overcome their obstacles, particularly when it comes to negotiating. He’s written numerous articles on negotiation that have been featured by the likes of Forbes, CNBC, and Entrepreneur. As a negotiation subject matter expert, he’s also a sought-after guest speaker at corporate and public events.
By the way, Brian holds an MBA from UCLA (see the video below where UCLA Anderson Forecast asked him to speak on their series for his expert perspective). He lives in Southern California with his family. When he’s not spending quality time with them or helping others negotiate, you can find him BBQing for friends and family, playing hockey, or turning out handcrafted projects in his woodshop.
What Scotwork Clients Say About Brian
The following quotes are client-reported and from post-engagement surveys.
“Brian is clearly a master of negotiation. Very quick to understand our challenges and illustrate concepts with real-life examples.”
─ CEO, Digital Health
“We believe that the processes and skills necessary to be effective at negotiating as shared with us by our partner, Scotwork, not only makes our team members more effective it also improves the quality of their lives.”
─ President, Environmental Sustainability Company
“Brian is engaging and very knowledgeable in the art of negotiation.”
─ Aerospace/Defense Director
“Brian is a great speaker and is a very effective storyteller. He's funny, entertaining, and knows how to connect with his audience!”
─ Marketing Director, Pharma
Scotwork makes negotiation part of your organization’s DNA.
Drive results by optimizing your entire Dealmaking Ecosystem™ — focusing on negotiation skills, specific deals, and negotiation systems.